Sacred Heart University has announced the addition of a new communication studies major with two possible concentrations: advertising media/public relations and sports media. Undergraduate students will be able to begin working toward the new degrees in the fall of 2013.
The new programs will take advantage of the professional experience of several existing communication and media studies faculty, including Andrew Miller, who worked in Los Angeles in film and television production; Brian Thorne, who works with the Golf Channel, NFL Films and Major League Baseball; and Paul Pabst, producer of DirecTV’s The Dan Patrick Show.
“These new majors capitalize on what Sacred Heart does well and on our location,” said Miller, who will serve as coordinator for the new programs. “It really makes sense for a university that’s located in Fairfield County to be expanding into advertising, public relations and sports media, because there’s a great marketplace for those professions in this area.”
The new programs will feature courses in specialties as varied as sports journalism and broadcasting, advertising, social media, public relations and digital publications. Additionally, the department will host two workshops every semester wherein an industry professional will work with students in a myriad of communications disciplines related to the programs.