Having surpassed one million units sold in the United States since its introduction 16 years ago, the Kia Optima can lay claim to much of the credit for the success of Korean automakers Kia and Hyundai in the U.S. market. The front-wheel-drive Optima, a U.S.-built midsize sedan that was redesigned for 2016, remains a solid contender in a very competitive segment.
The base Optima LX starts at $22,400. Like all Kias and their Hyundai cousins, it's loaded with standard features. The high-end EX that we test-drove came with about $5,000 worth of options, above and beyond the long standard-equipment list, and had a sticker price of $30,615.