As Thanksgiving dinner plans are being solidified, shops everywhere are preparing for the busiest shopping weekend of the year. Shelton\u2019s local businesses are no different. They are a collective of passionate community-minded small businesses located within the Conti building in downtown Shelton. Where big box stores have Black Friday, small businesses have Small Business Saturday, the Saturday after Thanksgiving. Thanks to \u201cBuy Local\u201d campaigns and the efforts of American Express, much attention has been garnered as communities everywhere become increasingly aware of the importance of supporting locally owned independent businesses. Small businesses provide personalized customer service and unique products, with more tax dollars staying within the local communities. American Express cardholders can earn 2x Rewards by enrolling an eligible American Express\u00ae Card at www.amex.co\/shopsmalloffer and shop at qualifying small merchant locations and websites now through Dec. 31, 2016. Below is a sampling of Small Business Saturday offers from some of the Shops at Conti: bringtheHoopla 10:00am \u2013 1:00pm 30% off select Hoopla Hoops Two free\u00a020-minute classes: 11:15am and 12:30pm The Glass Source 9 a.m. \u2013 5 p.m. Buy three get one free. Select fused glass ornaments free gift with purchase of $100 and up. One $5 coupon to Written Words Books & Gifts (coupon valid only on Small Business Saturday towards full-priced merchandise) Sage Yoga 8:30am \u2013 1 p.m. $10 off monthly membership Two free 30-minute classes: 10:30am and 12 p.m. Three Bridges Coffeehouse (open Thanksgiving Day from 6 a.m. to 10 a.m. for the Commodore Hull Road Race) 8 a.m. \u2013 5 p.m. $2 off $20 gift certificates Welcome Relaxation & Spa 10 a.m. \u2013 1 p.m. $20 off 60-minute service free 10-minute chair massages. Written Words Books & Gifts 9 a.m. \u2013 7 p.m. free gift with full-price purchase of $75 and up: One copy of A Christmas Carol and Other Christmas Stories by Charles Dickens. Free gift with full-price purchase of $100 and up: One $5 Written Words gift card (valid on future purchases) + one ornament free gift with purchase of $100 and up: $5 coupon to The Glass Source (coupon valid only on Small Business Saturday towards full-priced merchandise) The Shops at Conti are located at 415 Howe Avenue, Shelton, CT. For more information, \u00a0contact any of the participating stores.